qTraces the development of the American book trade from the colonial era through the twentieth century. Explores the technological, historical, cultural, political, and personal forces that shaped the trade, paying particular attention to the contributions of the German bookseller Frederick Leypoldt and his journal Publishers Weeklyq--Provided by publisher.Unfortunately, there has never been a practical way to test the market for a printed book before committing to production. Theoretically, a printing press could be used to make a single copy of a book, or even one hundred copies, as Henryanbsp;...
Title | : | How Books Came to America |
Author | : | John Hruschka |
Publisher | : | Penn State Press - 2012-01-01 |
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